Adobe Wants to Prove That the Future Is Programmatic With Its First Completely Automated Campaign

For a brand new advert marketing campaign dropping at this time, Adobe Systems positioned all its eggs within the programmatic basket. In doing so, the software program large desires for example its perception that such automated shopping for processes will quickly change into the one option to successfully place adverts. “It is our first 100 p.c programmatic marketing campaign,” Alex Amado, Adobe vp…

This article sources info from Adweek Feed