Advertisers Can Now Add Website Links to Snapchat Lenses and Filters

Snapchat is including a characteristic to its advertisements that may enable manufacturers to direct shoppers to web sites after enjoying with a sponsored lens or filter. Dubbed context playing cards, the characteristic launched final month and lets customers view extra details about a Snap tagged with a location. Swiping on a Snap geo-tagged with a location pulls…

This article sources info from Adweek Feed