Cannes Lions Gets a Major Overhaul, and Publicis Says It Will Return in 2019

Under strain from promoting holding corporations who’ve come to see it as too costly, Cannes Lions proprietor Ascential unveiled a sweeping revamp of its flagship pageant at this time, introducing dozens of adjustments aimed toward simplifying and modernizing the occasion in addition to, critically, holding prices down for attendees. In an instantaneous response, Publicis Groupe, which…

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