Last June we launched a job search experience that has since connected tens of millions of job seekers around the world with relevant job opportunities from third party providers across the web. Timely indexing of new job content is critical because many jobs are filled relatively quickly. Removal of expired postings is important because nothing’s worse than finding a great job only to discover it’s no longer accepting applications.
Today we’re releasing the Indexing API to address this problem. This API allows any site owner to directly notify Google when job posting pages are added or removed. This allows Google to schedule job postings for a fresh crawl, which can lead to higher quality user traffic and job applicant satisfaction. Currently, the Indexing API can only be used for job posting pages that include job posting structured data.
For websites with many short-lived pages like job postings, the Indexing API keeps job postings fresh in Search results because it allows updates to be pushed individually. This API can be integrated into your job posting flow, allowing high quality job postings to be searchable quickly after publication. In addition, you can check the last time Google received each kind of notification for a given URL.
Follow the Quickstart guide to see how the Indexing API works. If you have any questions, ask us in the Webmaster Help Forum. We look forward to hearing from you!
Posted by Zach Clifford, Software Engineer
This article sources information from Google Webmaster Central Blog