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Is the Spark Missing Between Amazon and Influencers?

In idea, Amazon and influencers look like the proper match. Pairing arguably essentially the most highly effective retail power on this planet with extremely influential people actually looks like a surefire strategy to promote merchandise. That was precisely the intent behind Amazon Spark, the social community Amazon launched in July and geared towards influencers. Yet whereas Amazon…

This article sources data from Adweek Feed

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