In October, CoverGirl unveiled a brand new, extra inclusive model positioning that higher mirrored its shoppers. The work from inventive store Droga5 that includes new CoverGirls like Insecure creator Issa Rae, 69-year-old mannequin Maye Musk and the brand new model tagline, “I Am What I Make Up,” was a radical shift for one of many greatest magnificence manufacturers…

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